November 16, 2010 – UpTake Networks has acquired social hotel recommendation site Real Travel. This acquisition complements UpTake’s semantic search engineplatform UpTake.com, designed to help travelers research and decide where to go, where to stay and what to do.

We found this information on SFGate.com in their article, “UpTake Networks Acquires Global Social Hotel Recommendation Engine – Real Travel.” UpTake’s vision to develop semantic technology that enables consumers to more easily research hotels and activities based on their trip was certainly the tangling carrot that got their attention.

Semantic technology continues to grow and evolve. It is ever more important to partner with the right professionals who know how to handle your content.

Melody K. Smith

Sponsored by Data Harmony, a unit of Access Innovations, the world leader in indexing and making content findable.