Semantic Search Increases Findability
EasyAsk and DollarDays International approached the new school year with a semantic approach. DollarDays have doubled their number of products and increased traffic and memberships to their website. How did they do it? They attribute much of it to the strong and comprehensive semantic search feature found on their website.
“As the volume of traffic and the total number of items increases, the more important it is to present the right items to the visitor as quickly as possible,” says DollarDays CEO Marc Joseph.
This interesting news was found on IT News Online in their article, “DollarDays Delivers a Solid Back-to-School Season with EasyAsk Semantic Search.” EasyAsk specializes in natural language information analysis and delivery software.
Melody K. Smith
Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.