Semantic Search Is Only as Smart as Its Governance

Semantic search promised more than traditional keyword search: an understanding of meaning, context and intent. Instead of matching exact words, it can connect a question with relevant information even when the language differs. But that intelligence depends on more than a fancy new model. It depends on well-governed data. MarTech brought this topic to our…

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Data Quality Is Still the Foundation of Information Science

For information science professionals in higher education, data quality is hardly a new concern. Long before generative artificial intelligence (GenAI), machine learning and advanced analytics entered the conversation, the principle was simple: information systems can only be as trustworthy as the data they contain. This important topic came to us from IT Brief and their…

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Semantic Search and the Preservation of Scholarly Intent

For decades, academic publishing has focused on creating authoritative, peer-reviewed content designed to advance knowledge. Yet, as discovery increasingly depends on artificial intelligence (AI) and semantic search systems, a new challenge has emerged: ensuring that scholarly intent survives machine interpretation. Semantic search differs from traditional keyword search by attempting to understand meaning rather than simply…

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Records Retention in the Age of AI: Why Taxonomy Still Reigns Supreme

In a world increasingly shaped by artificial intelligence (AI), records retention has moved from back-office obligation to strategic necessity. AI systems thrive on data, but not just any data—relevant, accurate, well-structured data. Without intentional retention policies, organizations risk feeding their AI outdated, redundant or even harmful information, leading to flawed outputs and questionable decisions. This…

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Evolution in Search

Early search engines relied almost entirely on keywords, treating every query as a string of terms to be matched against web pages. Results were based on how often those words appeared and where they were placed. This approach worked for a time, but it assumed that users always knew the exact words to use and…

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Search Is Not About Keywords Anymore

Search used to be pretty simple. You typed in a few words and the system looked for pages that repeated those words back to you. The more matches, the better the result. It worked well enough for a while, as long as you knew exactly what to type and spelled it correctly. The Scholarly Kitchen…

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From Keywords to Conversations: The Evolution of Search

Search used to be a fairly straightforward exchange between humans and machines. Early search engines focused almost entirely on keywords. If you typed in the right words and those words appeared frequently enough on a page, you were likely to find what you needed. It was efficient, but it assumed everyone knew the exact terms…

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From Keywords to Conversations

Search began as a simple transaction between people and machines. Early search engines relied almost entirely on keywords, treating every query as a string of terms to be matched against web pages. Results were based on how often those words appeared and where they were placed. This approach worked for a time, but it assumed…

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