Social Insight
LocalResponse is now offering an analytics and action platform for marketers. This new adventure will help marketers take advantage of consumer intent by mining mentions and location-enabled check-ins on various social media sites.
Social Media for Your Health
EmpowHER was recognized by OnMedia in the “20 to Watch” list. This social health company for women was lauded for their innovation, market potential, commercialization, stakeholder value, and media buzz.
Social Collaboration for Non-Profits
Several Software-as-a-Service (SaaS) opportunities are working to bring social collaboration to non and for-profit organizations. One example is Socialtext, who has recently launched a strategic partnership with NetDocuments. ClimateWorks Foundation uses the Socialtext application to enable its global network of non-profits to collaborate and share best practices. This social knowledge exchange is a different approach for the non-profit sector.
Measuring Your Social Investment
Dachis Group has launched the Social Performance Monitor (SPM), an online service that helps global companies measure social media's impact on brand performance.
IBM Is Going Social
IBM has released new social business tools called IBM Connections. This new product suite provides data monitoring and intelligence processing. This release doesn’t differ from IBM’s modus operandi in that they have introduced new programs, services and partnerships to help organizations develop their skills, not just provide a product.
The Beauty of the Web
There are still some people out there who think the Internet is just a fad and will go by the way of 8-track tapes and bomb shelters. The number of these skeptics is decreasing, but I can say (proudly or not) that I know and am related to one in particular. My sister, the teacher, believes technology is causing the demise of our children and their education. Now, I won’t go that far. She is on the verge of creating her own version of “The Village.”
New Software Acts as Social Media Filter
Social media at its very core was designed to make users want to follow people. It is all about making connections. However, with the influx of data coming through social media, there is a trend in social media users where they are no longer “following’ people and organizations in an effort to limit the clutter and chatter that is coming from their social networks. Doesn’t this defeat the point of social media?
Social Media Chatter Monitoring Tool
The Social Media Command Center from InTTENSITY is a service software that provides access for users to view their search/filter information and utilize it to make decisions based on the social media information found on the Internet.
Tagged and Topicmarks Merge
Tagged has announced an acquisition of Topicmarks. Tagged is the social discovery service and Topicmarks uses semantic engine to summarize content. The combination of these two should be interesting.
Social Media and Security – Not Always Enemies
Recently at the Le Web – an Internet event in Europe, Google guru, Eric Schmidt spoke about the future being social, local and mobile. What does this mean? More Facebook? More smartphone apps? More Foursquare?