Access Innovations is offering a free webinar series on semantic technology, moderated by Bill Kasdorf. The series is called “Meaning Matters: Practical Applications of Semantic Technology.” It addresses the power of semantics to enhance the value and visibility of content for publishers.
The first webinar is scheduled for Thursday, May 7th at 2:00-3:00 p.m. EDT and is titled “Why Keywords Don’t Cut It: How structured semantics get far better results in both discovery and content search.” A taxonomy optimized for discovery of books or articles is not the same as one designed to facilitate searching content, though they can use the same vocabulary.
The webinar will feature Jennifer Parrucci, Senior Taxonomist of the New York Times. We will learn how the Times manages and uses their very dynamic taxonomy–and how long it’s been in development.
In addition, Chris Rudyj, Senior Digital Project Manager at Project Hope/Health Affairs will be talking about how they developed a health policy taxonomy and then implemented it across their systems, from content submission and tracking to publication and promotion, including the impact of the current COVID-19 crisis, and the differences in communicating to health professionals vs. the general public.
Melody K. Smith
Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.