No matter what digital transformation initiative your organization might be pursuing, the ability to make use of the right data is key to success. It doesn’t matter how many data scientists you might employ; unless they have access to correct data their analysis won’t provide the desired results. This information came to us from IMC Grupo in their article, “Here’s What You Need To Know About Structured Data.”

Structured data, otherwise known as schema markup, is often referred to as the language of search engines. It’s an authoritative vocabulary that makes it easier for search engines to contextualize, understand and accurately match website content to relevant search queries. Structured data helps to improve findability and visibility of your content, as well as improved organic and voice search performance.

At the end of the day, content needs to be findable, and that happens with a strong, standards-based taxonomyData Harmony is our patented, award winning, artificial intelligence (AI) suite that leverages explainable AI for efficient, innovative and precise semantic discovery of your new and emerging concepts to help you find the information you need when you need it.

Melody K. Smith

Sponsored by Access Innovations, the intelligence and the technology behind world-class explainable AI solutions.