Data Governance is Critical

Data governance is essential to enable digital transformation in all industries. Within pharmaceuticals and life sciences, a data governance strategy is needed to fully utilize secondary uses of data to further innovation. This interesting news came to us from European Pharmaceutical Review in their article, “New group to tackle data governance and guide digital transformation…

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Creative Finances?

When someone uses the word “imagination” or “creative” when it comes to financial matters, I get a little nervous. Bookkeeping feels pretty straightforward. However, technology has opened the doors for some out of the box approaches. The Financial Times brought this interesting topic to our attention in their article, “Chipmaker Imagination Technologies kicks off strategic…

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Standards and Ontologies

The National Information Standards Organization offered an interesting webinar last month titled, “Standards-Specific Ontology Standard.” If you were able to attend, you know that the topic of how ontologies are supporting the greater interoperability of standards and standards data. If you missed it, don’t worry. It was recorded and can be listened to here. The NISO…

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Digital Transformation in Finance

Digital transformation is not unique to one type of business or industry. Healthcare, legal, science and finance are experiencing the change and evolution that comes with emerging technologies. This interesting information came to us from TDWI in their article, “CFOs Look to Automation and Data Analytics for Digital Transformation, Survey Finds.” Just like those other…

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The Integrity of Your Data

Information integrity is the trustworthiness and dependability of information. More specifically, it is the accuracy, consistency and reliability of the information content, processes and systems. The Scholarly Kitchen brought this interesting topic to our attention in their article, “There is No Truth, There is Only Workflow.” With the current state of our news, social media and information flow, the integrity…

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Marketing Strategy Takes New Approach

Marketing strategy is being responsive to the digital changes presented in creative and science-based ways. Digital Insurance brought us this interesting information in their article, “Predictive analytics powering insurance comparison marketing.” A small group of insurance carriers have turned showing their competitors’ ads on their own websites. Why, you ask? Due to advances in data…

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AI’s Role in Our Lives

Artificial intelligence (AI) is on the front lines of so much these days. From helping in the global fight against COVID-19 to improving manufacturing to managing your personal electronics at home, AI is rapidly changing the world as we know it. This interesting topic came to us from Coda in their article, “From mythology to machine learning,…

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The Types of Learning

Machine learning is common across most industries these days. What is new is supervised learning. Analytics Insight brought this interesting information to us in their article, “5 Things Business Leaders Must Know About Machine Learning.” Supervised learning refers to a class of systems and algorithms that determine a predictive model using data points with known outcomes.…

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Automation or AI?

To understand the impact that artificial intelligence (AI) has on market research, it is first important to be clear about what exactly AI is and what it is not. AI is the intelligence displayed by machines, often characterized by learning and the ability to adapt. It is not the same as automation. This interesting topic…

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Language Challenges from COVID-19

2020 brought us unprecedented events, challenges and words. Inspired Traveler brought this interesting news to our attention in their article, “COVID-19, the word of the year, male and female at the same time.” History will remember the term, which designates the disease caused by the SARS-CoV-2 virus, as COVID-19. The word is constituted by the…

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