January 12, 2011 – Localeze’s “Persistent ID” (PID) system has been integrated into Twitter Places alongside other services such as Gowalla and OpenTable.
SearchEngineWatch brought this to our attention in their article, “Think Global Opportunity, Act Localeze; Persistent IDs Check-in To Twitter Places.” This should make app developers happy now that the data can be called via the API using the place ID of providers.
Twitter Places operates much like a check-in service, but with no reward system. With this integration, Twitter positions itself as the network that carries the data, rather than a social network. These partnerships simply add layers of metadata to the information stream.
This is good news for marketers and the search industry as it opens the door for semantic search technologies, which is always a plus in our book.
Melody K. Smith
Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.