Don’t Just Jump In

Enterprise content management (ECM) is not a cookie cutter product. What works in one organization may not work in another. There are factors that can help guide content management implementation and keep the system functional.

Search Content Management brought this information to our attention in their article, “Alignment, governance critical for content management implementation success.” It’s important to ascertain what you need an ECM system to do and then align this strategy with business objectives. That may sound obvious, but many companies skip this step and choose a product before completing any up-front work. That up-front work is often just thinking. Thinking about what the capabilities are and how employees will use and share the information.

Melody K. Smith

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.

1 Comment

  1. Terry J. Leach on December 16, 2011 at 1:04 pm

    So true! I’ve implemented content management systems for over 10 years and only once in at least 5 implementation did the team I would with choose a cms based on what it should do. Most of the time a peer organization implements a certain cms and they follow their lead and implement the same system. Sometimes it works and sometimes it doesn’t because the culture and resources needed for support critical piece that is ignored.