Search engine optimization continues to be challenging, especially a complete redesign. Doing it right is worth the investment.

This interesting information was found on ClickZ in their article, “A 12-Point Checklist for Your Next Website Redesign and Migration.” One thing the author of this article lifts up as a tip to remember includes bringing in a firm to do SEO training before a redesign project is valuable. Be sure the team knows everything they need to know for a successful launch before time gets critical. If they need to learn something, assess whether this can be done in-house or would represent an additional process and expense to outsource.

Read the complete article for more tips.

Melody K. Smith

Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.