It is like half of an encyclopedia. If more people, businesses, writers, users, etc. are posting content to social media platforms like Facebook, Twitter, Instagram, etc., why isn’t Google indexing this information? Searching for content actually on Google, without these added sources, is limiting your potential. If organizations are only searching half of the content for what their company provides, how are they expected to find them? This interesting topic was found on Wall Street Pit in their article, “Is Search Changing?”

Even with semantic technology powering search, information management for any type of business is critical for fast, easy, and comprehensive findability. One key way to ensure this is through a solid taxonomy, based on standards, built by someone with years of experience in the field.

Melody K. Smith

Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.