Making content findable by users has become easier and more intuitive through semantic search, a technique used to determine the actual intent and contextual meaning for the keywords that a person types into a search engine. It works on the principles of language and is based on the context, substance, and intent and concept of the search phrase. Semantic search can also incorporate location, synonyms of a term, current trends, and other natural language elements as part of the search. This interesting topic came from the Colorado CEO blog and their post, “The Semantic Search and How Search is Changing.”
Semantic search is a comprehensive and powerful technology that can return exact results based on the context, content, and user intent. Consumers benefit in this new world of search.
Semantic technology requires a special knowledge of terminology and coding to reduce errors. Access Innovations, developer of the M.A.I. machine-assisted indexing system and specializing in complex coding, tagging, and indexing, provides a range of services that deliver tag integrity.
Melody K. Smith
Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.