An artificial intelligence-based site search technology has been launched to offer the best possible search experience. ThatNeedle.com is based on the company’s proprietary natural language processing technology and semantic search. Business Standard brought this news to our attention in their article, “B2B product sparks paradigm shift in site search.”
Cherub Software’s CEO, Aman Anguish, says that contemporary search solutions focus on keyword search and tend to build on old keyword-based technologies. They throw up too many results, making the search unsuitable for mobile e-commerce. “Our search box relieves users from the frustration of getting numerous irrelevant results after having spent time filling in forms, selecting dropdown boxes and clicking on the search button.”
Improving search results is always important, and organizations are evaluating technologies based on their ability to deliver. With any database project, it is important to remember the value of a solid taxonomy. How the content is classified impacts the findability of your data. Professionals should look for an experienced builder of solid standards-based taxonomies to associate content for appropriate machine-assisted indexing.
Melody K. Smith
Sponsored by Data Harmony, a unit of Access Innovations, the world leader in indexing and making content findable.
