Old fear and conspiracies have been resurrected with the focus on artificial intelligence (AI). It is such a broad term that those ignorant of what it encompasses assume the worst. In fact, businesses open to embracing emerging technologies often gain a competitive advantage, improved efficiency, and enhanced customer experiences. Investopedia brought this interesting topic to us in their article, “Generative AI: How it Works, History, and Pros and Cons.”
If you look at facets of AI, you will find among them generative AI. It can produce content such as audio, text, code, video, images, and other data. Whereas traditional AI algorithms may be used to identify patterns within a training dataset and make predictions, generative AI uses machine learning algorithms to create outputs based on a training dataset.
Although generative AI tools are attracting headlines and money, how many of these will go on to become long-term, viable options? Technology bubbles can pose difficult quandaries for business leaders. They may feel pressure to invest early in an emerging technology for a competitive advantage but don’t want to fall for empty hype.
As the AI revolution accelerates, the technology is being used in ever more creative ways. Companies are discovering its potential, causing unease among many content-creators and white-collar professionals, who assume their jobs are at risk.
The biggest challenge is the lack of knowledge regarding both how AI systems make decisions and, as a result, how to apply the technology. Explainable AI allows users to comprehend and trust the results and output created by machine learning algorithms.
Melody K. Smith
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