Data management is critically important in any organization, especially in the context of modern technology and the increasing reliance on data-driven decision-making.
Every business relies on data and data management allows businesses to better organize and access the information gathered across a wide range of software solutions. Most modern businesses recognize the value of data and for small businesses, this often means relying on reports generated within the individual software platforms they use for daily operations. There comes a time, however, when unifying this data in a central, standardized source is desirable.
Proper data management ensures that data is accessible to authorized users when they need it. It prevents data silos, where information is isolated in different departments or systems, making it difficult to use data for holistic decision-making.
Different types of data have different retention requirements. Data management helps ensure that data is retained for the appropriate duration and that organizations remain compliant with legal and regulatory obligations.
In addition, data management can enhance the customer experience by enabling organizations to collect, analyze, and use customer data effectively to personalize offerings and improve interactions.
Data management is essential because it underpins the quality, security, and utility of an organization’s data assets. In an era where data is a strategic asset and a competitive advantage, businesses that prioritize data management are better positioned to thrive, innovate, and make data-driven decisions with confidence. Failure to manage data effectively can lead to a range of issues, including compliance violations, security breaches, missed opportunities, and increased operational costs.
How can businesses know that their digital performance improvements are good enough to keep them ahead of the competition? Too much data, imperfect data, and lack of access to data are all challenges preventing the flow of valuable insights underpinned by reliable information.
Data integrity ensures that the information used for decision-making is reliable. Decision makers rely on trustworthy data to formulate strategies, identify trends, and make informed choices that can directly impact the success of a business.
Having dependable data, in turn, only works if access is easy. Data Harmony is our patented, award-winning, artificial intelligence (AI) suite that leverages explainable AI for efficient, innovative, and precise semantic discovery of your new and emerging concepts, to help you find the information you need when you need it.
Melody K. Smith
Sponsored by Access Innovations, the intelligence and the technology behind world-class explainable AI solutions.