As artificial intelligence (AI) continues to evolve, two key technologies stand out: semantic search and generative AI. Each offers unique capabilities and serves different purposes, transforming the way we interact with information and data. This interesting topic came to us from diginomica and their article “Why semantic search is a better term than understanding for gen AI.”

Semantic search improves search accuracy by understanding the meaning behind queries and content. Unlike traditional keyword-based searches that match exact words, semantic search interprets the intent and context of the words being used. This approach allows search engines to provide results that are more relevant and meaningful to the user.

Generative AI, on the other hand, focuses on creating new content. Whether it’s text, images, music or other types of data, generative AI uses machine learning models like neural networks to produce results that mimic the data it was trained on. The content it generates feels natural and closely resembles existing examples, making it a valuable tool for creative and practical applications.

While both technologies are groundbreaking, they serve distinct purposes. Semantic search is designed to improve the relevance and accuracy of search results by understanding context and user intent. Generative AI, in contrast, focuses on learning patterns and producing new content based on existing data. Both rely on natural language processing and exhibit some level of contextual awareness, but their core functions and processes differ. Knowing these distinctions is essential for using each technology effectively, whether for improving search capabilities or generating innovative content.

Data Harmony, our patented and award-winning AI suite, takes semantic discovery to the next level. With explainable AI at its core, it efficiently identifies emerging concepts to help you find the information you need exactly when you need it. More than just an editor, Data Harmony offers a full suite of tools to support and enhance your semantic search experience.

Melody K. Smith

Data Harmony is an award-winning semantic suite that leverages explainable AI.

Sponsored by Access Innovations, the intelligence and the technology behind world-class explainable AI solutions.