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Marketing Strategy Takes New Approach
Marketing strategy is being responsive to the digital changes presented in creative and science-based ways. Digital Insurance brought us this interesting information in their article, “Predictive analytics powering insurance comparison marketing.” A small group of insurance carriers have turned showing their competitors’ ads on their own websites. Why, you ask? Due to advances in data…
Read MoreAI’s Role in Our Lives
Artificial intelligence (AI) is on the front lines of so much these days. From helping in the global fight against COVID-19 to improving manufacturing to managing your personal electronics at home, AI is rapidly changing the world as we know it. This interesting topic came to us from Coda in their article, “From mythology to machine learning,…
Read MoreThe Types of Learning
Machine learning is common across most industries these days. What is new is supervised learning. Analytics Insight brought this interesting information to us in their article, “5 Things Business Leaders Must Know About Machine Learning.” Supervised learning refers to a class of systems and algorithms that determine a predictive model using data points with known outcomes.…
Read MoreAutomation or AI?
To understand the impact that artificial intelligence (AI) has on market research, it is first important to be clear about what exactly AI is and what it is not. AI is the intelligence displayed by machines, often characterized by learning and the ability to adapt. It is not the same as automation. This interesting topic…
Read MoreLanguage Challenges from COVID-19
2020 brought us unprecedented events, challenges and words. Inspired Traveler brought this interesting news to our attention in their article, “COVID-19, the word of the year, male and female at the same time.” History will remember the term, which designates the disease caused by the SARS-CoV-2 virus, as COVID-19. The word is constituted by the…
Read MoreTechnology and Climate Change
There has been some concerns that cloud computing is contributing to climate change. Data center workloads, powered by the rise in cloud computing, may not be the threat to the climate many have feared, according to a recent report. In fact, it may offer solutions. This interesting topic came to us from Data Center Frontier…
Read MoreProject ECHO Taxonomy Project Completed
Access Innovations, Inc., provider of Data Harmony software solutions, is proud to announce the completion of a taxonomy project with Project ECHO, a healthcare telementoring initiative based at the University of New Mexico. As the ECHO Digital platform grows to serve new geographies and new domains of knowledge, a key challenge they must overcome is…
Read MoreThe Evolution of Libraries
Libraries have always been there to provide support – for customers, students, faculty and the public. As technology changes and needs evolve, have the library systems changed to continue meeting the needs of its constituents? This interesting topic came to us from The Scholarly Kitchen in their article, “Guest Post — Library Vendor Platforms Need…
Read MoreGetting Deep in Learning
Deep learning algorithms have become a part of our daily lives, at work and at home. Tech Talks brought this topic to us in their article, “How deep learning can help scientific research.” Where can you find deep learning in your life? Just consider personalized feeds, face and voice recognition, web search, smart speakers, digital…
Read MoreTechnology Job Market After the Pandemic
Job growth had an outlier impacting the research in 2020 known as COVID-19, but nevertheless, recent research claims that the number of technology job listings in the UK declined by 57% over the past year. Business Cloud brought this interesting news to our attention in their article, “UK tech jobs fall 57% in year since COVID hit.”…
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