Posts by Melody Smith
Taxonomy’s Role in Content Management
Applying a well-planned, custom taxonomy to your content can transform how you communicate with your customers. It organizes your information and provides immense return on investment through improved content discovery. It makes your online marketing and customer self-service more agile. It also makes your business more self-aware and able to find new value opportunities. Solutions…
Read MoreTransforming Insights into Action
In the ever-evolving landscape of data-driven decision-making, predictive analytics has emerged as a game-changer for businesses across industries. By leveraging historical data and machine learning techniques, predictive analytics enables organizations to forecast trends, identify risks, and make informed decisions. This interesting topic came to us from Search Engine Land in their article, “AI is only…
Read MoreData Science and Generative AI
Many are concerned that ChatGPT may eliminate careers in data science. While generative artificial intelligence (AI) has the potential to automate certain aspects of data analysis and data generation, it is unlikely to replace data scientists entirely. Analytics Insight brought this interesting topic to our attention in their article, “Will Data Scientists Soon Become Obsolete Due…
Read MoreCrypto and Emerging Tech
Digital assets can be thought to include any digital representation of value which is recorded on a cryptographically secured distributed ledger or any similar technology, ie not merely digital media but convertible virtual currency, cryptocurrency, stablecoins, etc. This interesting information came to us from Reuters in their article, “The role of tracing in digital asset…
Read MoreBig Data, BI and Analytics
Big data plays a crucial role in business intelligence (BI) by providing the raw material for valuable analytics insights and supporting data-driven decision-making. This interesting topic came to us from KD Nuggets in their article, “Big Data Analytics: Why Is It So Crucial For Business Intelligence?“ Big data is often generated and updated at high…
Read MoreWhat’s Driving Your Data?
The future of marketing is being driven by technology, data, and consumer behavior. There are also strong emphases on delivering personalized, engaging, and socially responsible experiences for customers. What does this mean to day-to-day data management? Business Day brought this interesting information to us in their article, “Technology, data, consumer behaviour driving future of marketing…
Read MorePutting the Data to Work
With the proliferation of consumer data comes the opportunity for better understanding and targeting of prospects and customers. If businesses want to take advantage of this data, they must think strategically. This interesting information came to us from Eye on Annapolis in their article, “Data Analytics in Machine Learning.” A data strategy is a long-term…
Read MoreUnfettered Access with Margie Hlava
Margie Hlava, Chief Science Officer and Chairman of Access Innovations, joined the third episode of Unfettered Access with NISO Executive Director, Todd Carpenter. Unfettered Access is a Conversation Series produced by NISO. During their conversation, Margie traces the development of metadata and taxonomy standards and applications, including new artificial intelligence (AI) applications, over her career.…
Read MoreLeaning Into Generative AI
Generative artificial intelligence (AI) is beginning to materially affect what organizations can do with their data. Tech Target brought this interesting information to us in their article, “Generative AI hype evolving into reality in data, analytics.” Generative models can generate synthetic data that resembles real data, helping to augment a dataset and increase its size.…
Read MoreUsing AI in Monitoring Energy
When it comes to energy, artificial intelligence (AI) contributes to the real-time monitoring of power grids, more accurate predictions of power fluctuations, and the development of new strategies to work with geothermal energy sources. Smart Energy International brought this interesting information to our attention in their article, “How to advance data analysis and AI in…
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