February 28, 2011 – Teradata, a data warehousing and analytics firm, was named as the industry leader in its field by analyst Gartner. The “Magic Quadrant for Data Warehouse Database Management Systems” placed the company ahead of competitors Oracle and IBM.

We found this interesting piece of news on computer.co.uk in their article, “Interview: Teradata CTO Stephen Brobst.” Teradata is a data warehouse platform. They don’t offer tools such as data mining or business intelligence. So how did they rate such high accolades? In an interview with Stephen Brobst, CTO of Teradata, he reveals that it was a matter of strategy.

Teradata may not offer data mining solutions, but it partners with business analytics software developer SAS, which does. Brobst goes on to explain that his strategy is to fill the gaps in his portfolio with the best offerings from other vendors in the business intelligence and analytics industry. Most enterprise business intelligence and analytic tools work to an ANSI (American National Standards Institute) standard, which also means they will interoperate with Teradata’s tools.

Melody K. Smith

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