Big Data – What’s In It For Me?

August 18, 2011 / Melody Smith / Comments Off on Big Data – What’s In It For Me?

There has been a lot of talk lately about big data and it can be confusing because everyone’s definition of big data differs. No one is comparing apples to apples or oranges to oranges. How do you define big data?

According to the “experts”, big data involves more than humongous stores of data. Big Data is defined by how fast it’s created and the many formats it is created in, which can include everything from unstructured text to Web or sensor logs to digital media.

IT Business Edge brought this topic to our attention in their article, “Big Data Platform Should Support Data Exploration.” One thing that is for sure, organizations do not know any more about big data than the professionals do, and therefore they are approaching it from a cautious stance as they determine “what’s in it for me.”

Melody K. Smith

Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.