Setting the Foundation

April 19, 2013 / Melody Smith / Comments Off on Setting the Foundation

Social has never been so, well, social. Social search, social media, social enterprise, and now social business. Not everyone may have been on board in the beginning, but now few are ignoring the power of social. Computer World brought this topic to our attention in their article, “At IBM Connect, IT execs talk about betting on enterprise social.”

Enterprise social networking (ESN) software attempts to adapt consumer social media capabilities for workplace settings. Many organizations are looking to make this process simpler and more effective. The ultimate goal is to get the right information at the right time to the right person. This takes solid indexing against a standards-based taxonomy. This sets a foundation of comprehensive data for the social data to reference. It is both that simple and that complicated.

Melody K. Smith

Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.