Defining the Terms

Ajax Union is known for the variety of online marketing resources it offers, and now they have released the newest addition to their line-up: a compilation of definitions for commonly used email marketing terms. The list includes comprehensive and easy-to-understand explanations for everything from Auto Responders to Seed Emails.

“Online marketing is filled with confusing terms and acronyms like SEO, SEM, CTR, PPC, and more. At Ajax Union, we understand that the overabundance of catchy names can be confusing to those who are new to the world of small business internet marketing. We’ve devised our email marketing glossary to provide entrepreneurs with an easy and convenient way to familiarize themselves with commonly used terms,” said Yehuda Apfelbaum, Executive Vice President at Ajax Union.

Digital Journal brought this information to our attention in their article, “Search Engine Agency Ajax Union Updates Its Website to Include Definitions for Email Marketing Terms.”

Glossaries are almost always helpful, and if you spend much time dealing with online marketing, this one can be as well.

Melody K. Smith

Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.