Google’s Biggest Challenge

September 3, 2013 / Melody Smith / Comments Off on Google’s Biggest Challenge

Vision is key to succeeding but difficult to obtain if you have been in the lead from the beginning. There is power in seeing the backs of your competitors. It drives you to compete and win. But always seeing the finish line with a clear view can be deceptive.

In the world of search, Google has become synonymous with search. Most people, myself included, just say, “google it.” Semantic search may give Google some real competition. This interesting topic was brought to our attention on Imaserra in their article, “Why Google Will Win the Semantic Search Race.”

Google has size on its side. The amount of data they possess is vast compared to competitors, and end-user data is the purest of data when it comes to semantic technology.

Melody K. Smith

Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.