Under the Semantic Hood

December 20, 2013 / Melody Smith / Comments Off on Under the Semantic Hood

Semantic web is a more and more frequent term in not just the world of business, but in all areas that utilize technology, and let’s face it, isn’t that everyone? This interesting topic was found on Search Engine Journal in their article, “The Difference Between Semantic Search and Semantic Web.”

With the semantic web comes semantic search. Understanding the term semantic, and how it is different with the web vs. search, is key to making sure your information is in front of the audience you desire.

The semantic web is a set of technologies for representing, storing, and querying information, not individual pages. Semantic search is the process of typing something into a search engine and getting more results than just those that feature the exact keyword you typed into the search box. Semantic search takes into account the context and meaning of your search terms. It is important to consider the difference in your planning and strategies.

Melody K. Smith

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.