The Meaning Matters

March 25, 2014 / Melody Smith / Comments Off on The Meaning Matters

Semantic technology has dramatically changed search in recent years. Consumers increasingly expect search engines to understand natural language and perceive the intent behind the words they include in their queries. How does this evolution affect you? Wired magazine brought us this information in their article, “Search Today and Beyond: Optimizing for the Semantic Web.”

The word “semantic” refers to meaning. Semantic search uses machine intelligence to determine the intended meaning of words so searches become more relevant. Without even knowing it, consumers are using more natural speech in their search queries. The focus is less on keywords and more on intent.

Semantic technology continues to grow and expand its uses. Access Innovations, developer of the M.A.I. machine-assisted indexing system, specializes in complex coding, tagging, and indexing.

Melody K. Smith

Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.