Data science is quickly becoming a key component to success for major retailers. Companies are utilizing their most valuable asset – data, and employing data science to get a leg up on their competitors. Customer Think brought this topic to our attention in their article, “How Can Data Science Boost Your Business?

Data science enables better decision making. It allows users to define goals and identify opportunities to engagement with target audiences.

Data has become central to our lives, and data science has evolved into the main discipline to transform it into value. The discipline advances so fast that what was considered cutting edge a few months ago is obsolete now. It can be hard sometimes to keep up with the pace of development, but the data science community is very open and welcoming, even for people that don’t have a background in mathematics or computer science.

Melody K. Smith

Sponsored by Data Harmony, a unit of Access Innovations, the world leader in indexing and making content findable.