Business intelligence (BI) analytics may seem foreign to some organizations. However, there are some benefits to harnessing the strategic aspects of big data analytics. This interesting topic came to us from RT Insights in their article, “5 Challenges Of Big Data Analytics in 2021.”
In this world of digital transformation, companies can embrace big data business analytics to improve decision-making, increase accountability, raise productivity, make better predictions and monitor performance in ways that give them a significant advantage.
However, many organizations have problems using the analytics from BI on a strategic level. According to a recent study, 87% of companies have low BI and analytics maturity, lacking data guidance and support.
Interestingly, the problems with business data analysis are not only related to analytics, but can also be caused by lack of enough to generate new insights. This may either be caused by the lack of data integrations or poor data organization.
Melody K. Smith
Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.