Actonomy Releases Empowered Search

Belgium based software provider, Actonomy, has released its xMP ‘empowered search’ – a search technology that analyses, understands search queries and delivers superior results compared to results of standard search engines.

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Search Optimization – Beneficial?

Universal search – useful tool for making Web searches more contextual or too complex for overall search engine optimization? Getting a good ranking in universal search results can help boost a company’s overall search visibility and brand awareness, but many b2b marketers aren’t taking advantage of it. Why?

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Privacy While Surfing the Web – Pipe Dream?

Tracking security and privacy issues are in every headline you read these days. Firefox started the buzz with their announcement of a “do not track” tool that empowers consumers to comprehensively request not to be followed wherever you visit on the Web. This came from a Federal Trade Commission request.

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How Useful Are Taxonomies in Search?

Recall, precision and relevance are factors that figure heavily in search, yet they are often missing from taxonomies. In the second of a four-part webinar series co-hosted by Access Innovations and the American Society of Information Science & Technology (ASIS&T) Margie Hlava will explore how search can potentially be improved by applying subject metadata and how taxonomies can be used on the front-end or attached to records at the time they are created and loaded.

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The Clouds Are Exploding

Even with the explosion of information we continue to find that piece of information that we are looking for – with plenty of room left to store data, pictures, music, and video. Is this because of the cloud storage? Some don’t think so.

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Using Taxonomies to Create Business Opportunities

The economics of the Web have reversed the original business model for online information upon which businesses like LexisNexis and Dialog were built. Through those services, users paid up to $4 for individual articles from daily newspapers that originally cost 25 cents on the newsstand. That model is obviously dead today, where the cost of an individual article – even articles from leading trade magazines and scholarly journals – is effectively zero. Does that mean that publishers, aggregators, and other content owners should police the Web to insure their content is not freely distributed? Not at all – one needs only look at the recent case of Wikileaks to see that it will be impossible to keep any content from showing up freely on the Web. As they say, the Genie is already out of the bottle, so the only logical step is figuring out how to make money in the current environment. This is where taxonomies can add value – by enabling the creation of new information products that connect disparate pieces of content with high-value applications and new markets.

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