Investing in Marketing Technology

Machine learning is revolutionizing advertising by leveraging data-driven insights and automation to optimize targeting, placement, ad creatives, pricing, and fraud detection. It enables advertisers to deliver more relevant and effective ads to the right audience, resulting in higher engagement, conversion rates, and return on investment. This interesting topic came to us from Ad Age in…

Read More

Understanding AI

Machine learning models are growing in complexity and researchers are improving models that have trouble understanding decisions. This interesting subject came to us from RT Insights in their article, “MIT Researchers Create Explanation Taxonomy to ML Models.” In finance, healthcare, and logistics, businesses are attempting to implement artificial intelligence (AI) in their decision making processes but…

Read More

The Power of Deep Learning

Deep learning is a subfield of machine learning that has gained significant attention and demonstrated remarkable power in various domains. This interesting topic came to us from Embedded in their article, “Deep learning model optimization reduces embedded AI inference time.” Deep learning utilizes neural networks with multiple layers, enabling the model to learn intricate patterns…

Read More

Machine Learning Today

The advertising industry has evolved considerably in the past century. Now diversified and modernized, the mid-century Madison Avenue advertising ecosystems are disappearing. What caused this shift? There has been at least one tool that’s been especially vital to this evolution – artificial intelligence (AI). This interesting topic came to us from Ad Age in their…

Read More

Setting the Stage for AI

The past few years have been profoundly challenging for citizens, companies, and governments around the world. As COVID-19 spread, requiring far-reaching health and safety restrictions, artificial intelligence (AI) applications played a crucial role in saving lives and fostering economic resilience. This interesting information came to us from Tech Wire in their article, “Artificial Intelligence &…

Read More

Facets of Information Science

Data science, data analytics, and machine learning are terms that are often used interchangeably when talking about making sense of big data. But this is wrong. Data science is a field that studies data and how to extract meaning from it, whereas machine learning is a field devoted to understanding and building methods that utilize data to improve…

Read More

Classification and AI

Artificial intelligence (AI)-driven document classification refers to the process of automatically categorizing or labeling documents based on their content using AI techniques. It involves training machine learning models to analyze the text of documents and assign them to predefined categories or classes. This interesting topic came to us from Help Net Security in their article,…

Read More

Understanding and Preventing Fraud

Internet fraud, also known as online fraud or cyber fraud, has a significant impact on financial institutions. The rise of the internet and digital technologies has provided new avenues for criminals to engage in fraudulent activities, posing various challenges for banks, credit card companies, and other financial institutions. Detection of these attacks comes via two…

Read More

Is ChatGPT Here to Stay?

ChatGPT is a natural language processing tool driven by artificial intelligence (AI) technology that allows you to have human-like conversations and more with a chatbot. The language model can answer questions and assist with tasks such as composing emails, essays, and code. Harvard Business Review brought this topic to our attention in their article, “Generative AI Won’t Revolutionize Search…

Read More

Taxonomies and AI

Machine learning models are growing in complexity and researchers are improving models that have trouble understanding decisions. This interesting subject came to us from RT Insights in their article, “MIT Researchers Create Explanation Taxonomy to ML Models.” In finance, healthcare, and logistics, businesses are attempting to implement artificial intelligence (AI) in their decision making processes, but…

Read More