July 27, 2010 – The comprehensive search engine for TV content on the web, Clicker, indexes over 650,000 full length TV episodes spanning 10,000 shows as well as live programming on the web. Now they are taking it to the next level with launch of Clicker Social, which allows people to discover, share, rate, discuss, and check-in to shows on Clicker and third party partner sites, including mobile apps.

This was reported by TechCrunch in their article, “Clicker Adds Mobile Apps, Social Sharing, And Check-Ins To TV Guide For Online Video”. The popularity of social media is driving the real-time indexing trend in a variety of markets. The key to successful real-time indexing is a strong taxonomy to support the tagging for a thorough search process and results.

Melody K. Smith

Sponsored by Data Harmony, a unit of Access Innovations, the world leader in indexing and making content findable.