Like It Or Not

May 27, 2011 / Melody Smith /

Social media and privacy have never been friends. The advance of semantic technology has only made this more relevant. For example, Microsoft’s Bing search engine can now tell you what your friends “Like”. And some think that isn’t very nice.

It should be no surprise that Facebook’s “Like” button is merely a covert way of tracking users’ paths while on the Web. Now Microsoft’s Bing has announced it would be making its search results more social, using data from Facebook. These combined search results contain assumptions on a broad level and aren’t as telling as one would think, or “Like”.

We found this interesting topic on thinq.com in their article, “Why Bing shouldn’t ‘Like’ Facebook.”

Melody K. Smith

Sponsored by Access Innovations, the world leader in taxonomies, metadata, and semantic enrichment to make your content findable.

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Melody Smith

Melody K. Smith has provided organizational, social media and digital communication services to a large non-profit for the past twenty years. Prior to that she championed employee engagement and communications in the healthcare field. She holds a Bachelors degree in Marketing. When not wrangling and writing TaxoDiary content for your reading pleasure, Melody writes fiction, rescues dogs and throws legendary dinner parties.

1 Comment

  1. Alice Redmond-Neal on May 27, 2011 at 11:39 pm

    I’m struggling to balance willingness to be in touch against hermit tendencies. I am getting more reluctant to connect, link, and like out of concern about where that information will go, though it feels like I’m cutting myself off from the world. Not where I wanted Web 2.0 to go. Pardon me for not being so social…