I know I can’t be alone in the amount of spam email I get daily. In fact, I probably receive a lower amount than most. It is amazing that I actually find my real mail, mail I actually want to read, in the middle of all the junk. Then there are the spams that cloak their selves in pretend reality. They are like the fake checks that come in snail mail that are actually offers of credit or some other promotion.

This topic was inspired by the blog, Beyond Search, from Arnold IT – specifically their post titled, “Temis, Spammy PR, and Quite Silly Assertions.” Apparently Steve Arnold is as tired as I am of receiving self-glorified propaganda trying to pass as true information and quality content.

This reminds me of the difference between professional taxonomy development by someone like Access Innovations, that can help clients generate ANSI/ISO/W3C-compliant taxonomies to manage their content, and those who sell software and run. Do your research and choose a professional who will be there through the entire process.

Melody K. Smith

Sponsored by Access Innovations, the world leader in thesaurus, ontology, and taxonomy creation and metadata application.