Talking About Wine

A new social monitoring tool has hit the market, but a very specific market. Cruvee focuse solely on the wine industry, allowing users to track and engage in conversations across the web with current and potential customers.

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Emoticons Can’t Testify

Eating your words just took on a whole new meaning. Whether you tweet, post on Facebook, or are active on the new Google+, it is important to remember that what is said, posted or received may be used in the course of court or arbitral proceedings.

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Another Social Network?

Google+ has not overtaken social networking sites like Facebook and Twitter, but it is turning heads. Already hundreds of Facebook users from India are on Google+ via a beta testing phase.

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The Pope Tweets

Times have definitely changed and it has never been more apparent than the latest news of the Pope tweeting. Yes, you read that correctly. Pope Benedict XVI tweeted for the first time today, the Vatican has confirmed.

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Where Has Social Media Brought Us?

Ignoring the Internet and social media is no longer an option for organizations. Not having a Facebook page is taboo; not having a website is unheard of; and Google better be able to find you. But in the midst of social media, how is quality and success measured? In likes, uprooting Mayors, and hashtags?

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Taxonomies At Work in Social Media Marketing

As advertisers are navigating the world of social media, many don’t get the possibilities that abound; but every once in a while a brand gets it right. Pandora managed to create socially relevant content of genuine interest to the consumers and use appropriate advertising on social media and search sites.

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To Like or Not Like?

“Thumbs up” has taken on a whole new meaning with Facebook’s now famous button “Like”. But how does this ranking in social media affect search ranking? And which is more valuable?

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Is Smell-a-Vision Next?

Bluefin Labs is a technology company grounded in cognitive science research. It recently announced that it has begun pilot testing initiatives that will provide an actionable, key link between TV and social media.

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Like It Or Not

Social media and privacy have never been friends. The advance of semantic technology has only made this more relevant. For example, Microsoft’s Bing search engine can now tell you what your friends “Like”. And some think that isn’t very nice.

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